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Moz Local vs Yext: Which Is Better in 2026?

Last updated 12 August 2026. Pricing checked at that date.

Moz Local and Yext both keep your business listings in sync. The similarity ends at the invoice. Moz Local publishes its prices, $20 to $40 a month per location. Yext does not publish prices at all. Every deal goes through sales and contracts typically run annual.

We compared both with prices checked in August 2026, and we dug through years of Reddit threads to see what practitioners actually say about each. One finding up front. Almost nobody on Reddit compares these two directly. Both get measured against manual, one-time citation building instead, and that tells you something about the whole category.

TL;DR

Pick Moz Local if you want affordable, published-price listings sync for one or a few locations. Pick Yext only at real scale, dozens of locations or more, where automated sync across its exclusive directory network earns its enterprise price. And if what you actually want is to rank higher in the map pack, listings sync alone will not do it. CheckLocalSEO fixes the profile that drives rankings, for a one-time $49.

Which one for which job

Choose Moz Local for affordable maintenance. Lite at $20 a month covers sync to 90 plus directories, review monitoring and Local Grid rank tracking. Preferred at $30 adds review responding and social posting. Elite at $40 includes the Listings AI add-on that costs $14 extra on lower tiers.

Choose Yext at enterprise scale. It syncs a large directory network, including some directories only Yext can push to, from one central Knowledge Graph. There is no published pricing, no free trial and evaluation happens through a demo. Multi-year commitments earn better rates.

Neither tool optimises your Google Business Profile. Both keep data consistent. The ranking work, better categories, description, photos, reviews and posts, sits outside what either does.

Moz Local vs Yext at a glance

Tool Best for Pricing Free tier Rating
Moz Local Budget listings sync with rank tracking included From $20/month per location No free plan 4.2/5 on G2
Yext Enterprises and multi-location brands Custom, contact sales, annual contracts No trial, free listings scan only 4.4/5 on G2
CheckLocalSEO Owners who want the audit done and the fixes applied Free audit, then $49 one-time Free audit, no signup Not yet rated

Pricing and ratings checked August 2026 from each vendor's public pricing page. Always confirm current pricing with the vendor.

1. Moz Local

From $20/month per location Visit site

Budget listings sync with rank tracking included

Moz Local is the published-price option. Every plan includes listings distribution to 90 plus directories, duplicate detection, review monitoring and Local Grid map pack rank tracking. The higher tiers add review responding, social posting and reporting.

It is sync based, so listings stay managed while you subscribe. Reddit users describe it as the budget middle ground, cheaper than Yext and less work than doing everything by hand, though some report slow propagation and sync hiccups. At $20 to $40 a month the value case is easy to check for yourself.

Moz Local dashboard screenshot

Pros

  • Listings distribution to 90+ directories from $20/month
  • Local Grid map pack rank tracking on every tier
  • Review monitoring on every tier
  • Trusted long-running brand

Cons

  • Listings AI costs $14/month extra below the Elite plan
  • Review responding needs the Preferred plan
  • It monitors and syncs, the optimisation work stays yours

Verdict: The sane default for one to a few locations that just need tidy listings at a known price.

Not sure yet? Run the free audit first.

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2. Yext

Custom, contact sales, annual contracts Visit site

Enterprises and multi-location brands

Yext is built for scale. A central Knowledge Graph pushes your data across a large directory network, including partner directories that only accept updates through Yext. Reviews, local pages and social tools sit on top, and its AI features target visibility in AI search results.

The price is the catch. Nothing is published, deals are sales led and contracts typically run annual. Practitioners on Reddit widely agree the maths only works with many locations, where pushing an hours change to every directory at once genuinely saves staff time.

Yext dashboard screenshot

Pros

  • Listings sync at serious enterprise scale
  • Central Knowledge Graph feeds every directory and AI surface
  • Reviews, pages and social in one platform
  • Strong fit for regulated industries

Cons

  • No published pricing, every deal goes through sales
  • Annual contracts are the norm
  • No free trial, evaluation is via demo
  • Far more platform than one location needs

Verdict: Defensible for multi-location brands and regulated industries. Overkill for a single business.

3. CheckLocalSEO

Free audit, then $49 one-time Visit site

Owners who want the audit done and the fixes applied

CheckLocalSEO answers the question both of these tools leave open. Will my rankings improve? Listings consistency stopped being a major ranking lever years ago. The map pack is decided mostly by your Google Business Profile. Categories, description, photos, reviews, attributes and activity.

Our audit grades all of that free, in about a minute, no signup. Then a one-time $49 has our AI apply every fix to your live profile with your approval on each change, plus your first 3 Google posts, a 90 day plan and a rankings grid snapshot. Optional management is $19 a month, cancel anytime.

CheckLocalSEO dashboard screenshot

Pros

  • The audit is free and takes about 60 seconds
  • Fixes are applied for you, not listed in a report
  • One-time $49, no subscription required
  • You approve every change before it goes live
  • Optional management at $19/month, cancel anytime

Cons

  • Focused on your Google Business Profile, not a full website SEO suite
  • No citation building or listings sync
  • Rank tracking needs the $19/month Managed plan

Verdict: The pick when ranking higher is the actual goal, not tidier directories.

Community sentiment

What users on Reddit say about Moz Local and Yext

We read through Reddit threads in r/SEO, r/bigseo, r/localseo and r/smallbusiness spanning 2017 to 2025. These are the themes that come up again and again, including the ones that cut against our own pitch.

The most repeated Yext complaint: you are renting, not buying

Across at least seven separate threads, practitioners warn that Yext syncs your listings only while you pay. Cancel, and the protection stops. Some report listings reverting or disappearing, others note results are mixed and Yext denies actively reverting data. Either way, the recurring conclusion is that a subscription buys upkeep, not ownership.

Yext at single-location scale gets called overkill

The near-consensus for one-location businesses is to handle Google, Bing, Apple, Yelp and Facebook manually and skip enterprise sync entirely. Even commenters sympathetic to Yext call the per-location cost eyewatering. The carve-out is real scale, where automated sync across dozens or hundreds of locations saves genuine staff time.

Doubts that directory sync moves rankings at all

Several practitioners report cancelling Yext and seeing no ranking change, and one widely upvoted comment claimed only a small fraction of its directories even get indexed by Google. Well-known local SEO voices in these threads, including Whitespark's founder, argue citation consistency is barely a ranking factor anymore. Accurate core listings still matter for preventing bad data, just not as a growth lever.

Moz Local reads as the budget middle ground, with caveats

One user summed it up as a step between Yext and an intern. It is acknowledged as the cheapest way to automate listings, but threads also mention slow citation propagation, occasional Google Business Profile sync issues, and that its distribution now runs on a white-labelled third party network.

What practitioners recommend instead of either

The default Reddit answer in every alternatives thread is one-time manual citation building, through Whitespark or BrightLocal, where you keep the logins and the listings persist after you stop paying. An insider tip that surfaces repeatedly: Semrush's listing management resells the same Yext network for far less than a direct Yext contract.

The pro-Yext minority is real

For balance, agency owners in these threads do defend Yext. It pushes updates across many directories fast, it has exclusive access to some directories competitors cannot submit to, and one user reported Yext support fixing incorrect listings for free. The recurring complaint is the price, not whether the product works.

Paraphrased from public Reddit discussions, 2017 to 2025. Opinions belong to their authors, not to CheckLocalSEO. Yext disputes some of these characterisations.

When CheckLocalSEO Is the Right Choice. And When It Is Not.

Pick CheckLocalSEO if

  • Ranking higher in the map pack is your actual goal
  • You run one business and enterprise sync makes no sense for you
  • You want a free audit and a one-time $49 fix, not an annual contract
  • You want every change shown to you before it goes live

Pick something else if

  • You manage dozens or hundreds of locations. Yext or Synup fit that scale.
  • You want cheap ongoing listings sync for a few locations. Pick Moz Local.
  • You want listings built once with logins you keep. Whitespark does that.
FAQ

Moz Local vs Yext FAQ

Is Moz Local or Yext better?

For one or a few locations, Moz Local. It publishes its prices, $20 to $40 a month per location, and covers sync, review monitoring and rank visibility. Yext only makes sense at real scale, where automated sync across its exclusive directory network justifies a custom enterprise contract. If your goal is ranking higher rather than tidier listings, fix your Google Business Profile first.

How much does Yext cost compared to Moz Local?

Moz Local publishes its pricing. Lite is $20 a month per location, Preferred is $30 and Elite is $40, with Listings AI at $14 and Reviews AI at $10 as add-ons. Yext publishes nothing. Pricing is custom, sales led and typically annual, and practitioners on Reddit commonly describe per-location costs of several hundred dollars a year.

Do my listings disappear if I cancel Yext?

Yext stops syncing when you stop paying, and what happens next varies. Some users report listings reverting to old data or dropping off, an independent study found mixed results, and Yext denies actively reverting anything. What is certain is that sync-based listings depend on the subscription. Manually built listings do not.

Is there a cheaper way to get the Yext network?

Yes, and it is a recurring Reddit tip. Semrush's listing management runs on the Yext distribution network and costs far less than a direct Yext contract. Semrush Local starts at $30 a month per location billed annually, with listings distribution on its $60 Pro plan.

Do citations still matter for local rankings in 2026?

Less than they used to, and experienced practitioners say so openly. Consistent core listings on Google, Bing, Apple, Yelp and Facebook prevent bad data from spreading. Beyond that, rankings are driven by your Google Business Profile. Its categories, description, photos, reviews and activity. That profile work is what CheckLocalSEO audits free and fixes for a one-time $49.

Related comparisons

7 Best Yext Alternatives in 2026

Seven Yext alternatives with public pricing. Listings sync swaps, a one-time replacement service and a $49 fix for the profile that actually ranks.

7 Best Moz Local Alternatives in 2026

Moz Local is cheap and tidy. These seven alternatives are for when you want more than tidy listings, from full suites to done-for-you fixes.

BrightLocal vs Moz Local: Which Is Better in 2026?

A reporting platform against a listings utility. They barely compete, which makes the choice easier than you think.

See all of them on the compare hub, or read about our local SEO audit service and free Google Business Profile audit.

See what your profile actually needs. Free.

Run the 60 second audit. If you like what it finds, we fix everything for a one-time $49. No subscription required.

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