Terms of Service
Last updated: September 2026
1. Acceptance of Terms
By accessing or using CheckLocalSEO ("the Service"), operated by Hayz Pty Ltd (ABN to be confirmed), you agree to be bound by these Terms of Service. If you do not agree with any part of these terms, you must not use the Service.
We may update these terms from time to time. Continued use of the Service after changes are published constitutes acceptance of the revised terms. We encourage you to review this page periodically.
2. Service Description
CheckLocalSEO provides local SEO audit tools for businesses. The Service includes:
- Free local SEO scan: A complimentary scan that returns a local SEO score and highlights the top issues affecting your business's local search presence. Once you connect your Google Business Profile, your first local-rankings snapshot is also free.
- Managed plan ($19 USD/month per business profile): A recurring subscription that connects to your Google Business Profile and applies AI-generated fixes — profile content, services, categories, service areas, attributes and posts — with your approval, and adds a 90-day plan, ongoing Google posts, AI review replies, weekly rank tracking and a monthly performance report.
3. AI-Generated Content Disclaimer
Important notice about AI-generated content
Our audit reports include recommendations and insights generated using artificial intelligence (OpenAI). This content is provided as general guidance only and does not constitute professional SEO, marketing, legal, or business advice.
You should independently verify all AI-generated recommendations before implementing them. CheckLocalSEO and Hayz Pty Ltd accept no responsibility for outcomes resulting from the application of AI-generated suggestions. We recommend consulting qualified professionals for decisions that may significantly impact your business.
4. Third-Party Services
The Service relies on the following third-party providers to deliver audit data, process payments, and generate report content:
- DataForSEO — provides business listing and local SEO data used in audits.
- Google PageSpeed Insights — provides website performance and Core Web Vitals data.
- Google Places API — provides business information and location data.
- Stripe — processes all payments securely. We do not store your credit card details.
- OpenAI — generates AI-powered recommendations and insights included in reports.
Your use of the Service is also subject to the terms and privacy policies of these third-party providers. We are not responsible for the availability or accuracy of data provided by third parties.
5. User Obligations
When using the Service, you agree to:
- Provide accurate and truthful business information when requesting an audit.
- Use the Service only for its intended purpose of auditing local SEO performance.
- Not attempt to abuse, overload, or interfere with the Service, including circumventing rate limits.
- Not use automated tools, bots, or scripts to access the Service without our prior written consent.
- Not resell, redistribute, or commercially exploit audit reports without authorisation.
6. Payment Terms
The Managed plan is a recurring subscription of $19 USD per month per business profile. All payments are processed securely by Stripe. By starting a subscription or a free trial, you agree to the following:
- Free trial: your first business profile includes a 14-day free trial of the Managed plan. A payment card is required to start it. You will not be charged during the trial. Unless you cancel before the trial ends, your subscription begins automatically and your card is charged $19 USD at the end of the trial and monthly thereafter. The free trial is available once per account.
- Additional business profiles are billed $19 USD per month each from the day they are added, without a free trial.
- The subscription renews automatically each month until you cancel. You can cancel at any time from your Billing page and retain access until the end of the current billing period. Changes already applied to your Google Business Profile remain on your profile after you cancel.
- Prices are displayed in US Dollars (USD) and are inclusive of GST where applicable.
- A subscription or trial is required before the AI analysis runs and fixes are prepared for your approval.
- Customers who purchased the former one-time AI fix package keep access to the work and results included in that purchase.
Refund policy
Nothing is charged during the free trial. If you believe a subscription charge was made in error, contact us at [email protected] within 7 days of that charge to request a refund. Refunds are processed back to the original payment method via Stripe.
7. Intellectual Property
Upon purchase, the content of your audit report belongs to you. You may use it internally, share it with your team, or provide it to third-party consultants working on your behalf.
The CheckLocalSEO brand, logo, website design, underlying source code, algorithms, and proprietary methodologies remain the exclusive property of Hayz Pty Ltd. You may not copy, modify, distribute, or create derivative works from any part of the Service without our prior written consent.
8. Service Availability
We strive to keep CheckLocalSEO available and operational at all times. However, the Service is provided on a "best effort" basis. We do not guarantee any specific uptime or service level agreement (SLA).
The Service may be temporarily unavailable due to maintenance, updates, or circumstances beyond our control, including third-party service outages. We will make reasonable efforts to notify users of planned downtime where possible.
9. Limitation of Liability
To the maximum extent permitted by Australian law:
- The Service is provided "as is" and "as available" without warranties of any kind, express or implied.
- CheckLocalSEO and Hayz Pty Ltd shall not be liable for any indirect, incidental, special, consequential, or punitive damages arising from your use of the Service.
- Our total liability for any claim arising from the Service shall not exceed the amount you paid for the specific report in question.
- We do not warrant the accuracy, completeness, or reliability of any audit data, scores, or recommendations.
Nothing in these terms excludes or limits liability that cannot be excluded or limited under Australian Consumer Law.
10. Governing Law
These Terms of Service are governed by and construed in accordance with the laws of the State of Victoria, Australia. Any disputes arising from or relating to these terms or the Service shall be subject to the exclusive jurisdiction of the courts of Victoria, Australia.
11. Contact Information
If you have any questions about these Terms of Service, please contact us:
CheckLocalSEO
Operated by Hayz Pty Ltd (ABN to be confirmed)
Melbourne, Victoria, Australia
Email: [email protected]